Designed primary and secondary packaging for Olay Labs, a new skincare line created exclusively for the China market. The range offers personalised skincare solutions tailored to each individual’s skin, powered by Olay’s Artificial Intelligence application.

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The new Olay Labs logo lockup and visual direction embrace a modern, minimalist, and science-driven aesthetic, while retaining subtle luxury cues through a monochromatic colour palette accented with rose gold foil.

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Project completed during the employment with Agence Chic. The works shown all copyrighted by the company.